If you are planning to optimize your content for Google then your content should follow Google’s content quality guide line. You have to take some decision that will help to promote your brand or product via your content without violating Google. Coming day’s Google will invest a lot of time to make his quality and brand
Here are a some guide line from various channel that help define what is meant by “quality web content” for Google in different aspects :
- Search Engine Quality Rating Guidelines
Content is always a part of good search and quality. If you have put some good web content on your page that means you are giving extra information about your product compare to others. When you write contents for search engine quality rating guidelines you have to keep two main things in your mind
- Content Relevancy For your web page :
Relevancy is always matter for web content SERP .if your web page holds good and exact content related to your product/services that means your page will come very soon in SERP. As well as your conversion rate grow day by day.
- User Related Information :
The second and main thing for your web page to get good SERP is that your content should be user friendly and informatics that will help to get good lead to your page. Simply if user comes in your web page that means that he need more information compare than other. So your page should will make your bounce rate less.
- Title or Target Keyword Quality Score :
Title or keyword is one of the big factors for search engine. If you planning to promote your page with a particular keyword .You have to make sure that your web page holds related to your target keyword because it show relevance to your web page .
- landing page relevance to keyword
Your landing page should be map with exact keyword’s. This plays a big role to promote any page in SERP .Keyword of your web page should be related to your product as well as search on Internet.
- landing page quality :
Landing page quality is main factor for good position in SERP. Your landing page should be relevant to your service or product, hold original and uniqueness content. Web page content is transparent, easy to navigate.
- Click through rate of the keyword :
If you search your keyword for your page you should keep in your mind that your CTR keyword is more .IT is help to find out best result in SERP. As well as find out that which keyword is give you more lead and traffic.
- Low Bounce Rate :
Attractive content is always give you less bounce rate and maximum exist rate .all internet user know that bounce rate is totally depend on user time spend on your web page as well what type of information you give to the user .visitor time spend also matter your site bounce rate .
Last but not least fresh content on your web page is considered higher quality for some queries. it will increase your lead 35% compare than other content .